AI Insights · Timothy · July 2025
Top 5 Match 3 Games in the UK: Q2 2025 Performance Overview
Explore the performance trends of the top match 3 games in the UK during Q2 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2025, the match 3 games category in the UK saw notable trends across several top-performing applications. Here's a breakdown of the key metrics for each app, based on data from Sensor Tower.
Candy Crush Saga by King maintained a robust presence with weekly revenue peaking at around $1.8M in mid-April. Downloads showed a decline from 25K to approximately 15K towards the end of June. Meanwhile, weekly active users decreased from roughly 985K to 761K over the quarter.
Royal Match from Dream Games experienced a gradual increase in weekly downloads, reaching 33K by the end of June. Revenue fluctuated, peaking at about $1.6M in the last week of the quarter. Active users had a slight growth, ending at around 766K.
Gossip Harbor®: Merge & Story by Microfun Limited saw a decline in downloads, falling sharply from 27K to 6.5K. However, revenue was more stable, peaking at $759K late in May. The active user base decreased from 164K to 143K throughout the quarter.
Gardenscapes from Playrix had a decrease in downloads from 26K to just over 7K. Revenue remained relatively steady, peaking at $435K in April. Active users decreased slightly, ending the quarter at 297K.
Royal Kingdom, also from Dream Games, showed a strong upward trend in downloads, reaching 91K by the end of June. Revenue saw a consistent rise, peaking at $453K. Active users increased significantly, ending at over 603K.
These insights highlight the dynamic nature of the match 3 games market in the UK. For more detailed analytics and trends, visit Sensor Tower for comprehensive app performance data.
